Fendi, one of the iconic brands and synonyms with a luxury fashion line. This brand began in Rome and its grandeur was made throughout the world. Its glory story has started in 1925 and continues until now. Today we want to share a few interesting facts about FENDI.

“The Double F logo”

This famous “double f” logo is signature of Fendi and was designed by Karl Lagerfied that have been worked with Fendi for 54 years old.

Started by women

Fendi has been started by women and it is no different with other luxury brand. This iconic brand was started in 1947, Edoardo and Adele’s daughters has began to work the family business. However, Fendi fate has been changed when they hired Karl Lagerfeld to join them in 1965.

Established for 96 years old

Many of us don’t know that Fendi house has been established 96 years and still going on. It was started in 1925 by Adele and Edoardo Fendi. They created the first fur and handbag store and eventually, it turned into one of the iconic brands in the fashion line.  

Jewel Cafe Aeon Taman Maluri, Cheras Kuala Lumpur

We, Jewel Cafe Taman Maluri can purchase back your pre-owned luxury branded bags. Even though your bag has worn out or your missed place the set, we still can purchase it and give you cash on the spot. However, the price will depend on the condition and second-hand value of the item.

Please walk into our shop and our professional staff will assist you throughout the process. We are waiting for your visit!!

We all know Rolex as the gold standard in luxury timepieces. Rolex is undoubtedly the most iconic brand in the world. Rolex’s made its name throughout the years from the success and popularity in mainstream culture such as James Bond and Paul Newman.

Here’s some interesting facts that you didn’t know about your favorite high-end watch. 🙂

1. The First Waterproof Watch

Developed in 1926, was the brand was the first to pioneer a patented system of screwing down the bezel, case back, and winding crown against the middle case. Now, every Rolex in the Oyster collection is guaranteed to be waterproof down to at least 100 metres.

This became an even more phenomenon when in November 1927, a young English swimmer called Mercedes Gleitze swam across the English channel. Gleitze was wearing a Rolex Oyster. To the surprise of skeptics, the watch remained working perfectly despite bearing the strong sea conditions for over 10 hours.

2. Rolex Has Their Own Foundry

Rolex is a company that does things a lot differently from its competitors. It is the only watch brand in the world to have all of its gold and platinum made on site. They even use a highly guarded formula to produce the 18-ct yellow, white, and Everose gold alloys specific to Rolex.

3. It Takes A Year To Make A Rolex

From shaping the parts of the case to testing a completed watch for precision, the process takes around one year to complete a single piece. Despite the fact that Rolex produces around 1,000,000 watches a year, it still refuses to speed up production in favor of maintaining its quality. Not forgetting that almost everything they use is made in-house.

4. It Comes In 26 Languages

The Day-wheel of the Day-Date models is available in 26 languages. The languages are: 

English, German, Arabic, Chinese, Danish, Spanish, Basque, Catalan, Ethiopian, Finnish, French, Greek, Hebrew, Dutch, Indonesian, Italian, Japanese, Latin, Moroccan, Norwegian, Farsi, Polish, Portuguese, Russian, Swedish and Turkish.

5. Deepest Oceans With Rolex

In 2012 film director, James Cameron descended 10,908 meters into the Mariana Trench (the deepest point of the world’s oceans) as part of his Deep Sea Challenge exploration. Commencing the journey in a specially-made vessel, Cameron was equipped with an experimental Rolex. What is known today as the Deepsea model, the watch impressively kept perfect time throughout the 7-hour underwater journey.

Sell at Jewel Cafe

If you have any collections of your luxury branded items that are outdated, worn out or are left unused and you would like to sell for CASH, don’t hesitate to bring it to Jewel Cafe for free estimation!

Please bring along any card, receipt, box, or any additional accessories to get a better value from us for your pre-loved luxury watches.

Contact Us

Feel free to visit Jewel Cafe to get FREE ESTIMATION for your unused branded watches 🙂

You can find us inside AEON Taman Maluri on 1st Floor. We are located nearby the post office. Feel free to contact us for any questions or if you would like to make an appointment at +603-9201 4001

Hello ladies and gentleman,

Today we want to share some interesting facts about Louis Vuitton Neverfull. Louis Vuitton is one of the luxury brands that is well known in fashion lines. They produce various designs of handbags and most of them are an eye-catcher and always include in ‘must have listed’.

Due to its quality and cost, only elite people are able to have it. Before we spend our money to buy branded bag, we must know which bag are worth it to buy and can enhance our personality

Louis Vuitton | Neverfull

The Neverfull was designed as a larger tote bag. With this design, it can carry all essential items that wearers may need throughout the day. The Neverfull comes in various designs and sizes, which are Monogram, Damier Azur, and Damier Ebene. This iconic bag becomes one of the Louis Vuitton successful handbag in Louis Vuitton history.

The Neverfull also comes in various sizes. We have to choose the exact size and it depends on our purpose when wearing the Neverfull. We must decide what will I use it for?. For example, if you want to use it for travel, we suggest you buy GM size and if you want to use it to go to the office, MM size should be perfect.

Louis Vuitton Neverfull also comes with a pouch. This pouch can be used as a little wristlet. It also reversible and comes with various colors of lining. However, we must take care of the handle side. The string is quite thin if we compare it to the size bag.

Jewel Cafe Taman Maluri, Cheras Kuala Lumpur

We are located inside Aeon Style Taman Maluri. We can purchase back your old luxury bag and pay by cash on the spot. If you have any branded bags or watches to sell off, Jewel cafe will be the correct place that you must walk in. Hurry up!! We are waiting for you!!

Hello there! Welcome 🙂

Today we are sharing a bit about the namesakes’ of Hermes iconic bags.

Hermes is the type of brand where just the name exudes luxury. It is not only a fashion accessory but the ultimate status symbol. Of course, the most iconic piece from Hermes will undoubtedly be their Hermes Kelly and Hermes Birkin.

‘The Princess’

In the 1930s, Robert Dumas, son-in-law of Émile Hermès, created the iconic Hermes Kelly. However, the origins of this bag have run further back over 30 years.

The first prototype was originally introduced in 1892 as a saddle holder and was formerly known as Haut à courroies. Then in 1923, Émile Hermès and Ettore Bugatti (founder of Bugatti Automobiles) designed the bag for Hermès’s wife Julie. The design was made simple and conventional that not only allowed riders to carry their saddles but also fit them through car doors.

Only later in the 1930s, Robert Dumas re-designed the Haut à courroies into a spacious travel bag which he called the Sac à dépêches or also know as Hermes Kelly.

The Sac à Dépêches made its name after Grace Kelly was photographed using it to shield her pregnant belly, after having first been introduced to the bag on the set of Hitchcock’s To Catch a Thief. After much popularity, the brand decided to rename the bag after the princess in 1956.

Birkin Barf Bag Origins

Created in 1984, the muse behind the Birkin is none other than the Paris-based British actress Jane Birkin. It all began when Jane Birkin met Jean-Louis Dumas, son of Robert Dumas.

On a flight from Paris to London in the early 1980s Jane, who had been sitting next to Dumas; was carrying a straw bag that couldn’t hold onto her belongings properly, and everything came down crashing onto her. Jane began to rant about how nicer bags were never big enough to carry belongings. Dumas, motivated by Jane’s and probably many other women’s struggles, created a new and convenient design.

The Hermes Birkin began with a sketch Dumas drew on an airplane’s barf bag and has now evolved into the world’s most recognizable bag in the world.

However, despite the namesake, Birkin receives no money for lending her name. Although Hermès does give a lump sum each year as a form of royalty for Jane that she then donates to charities of her choice.

Sell at Jewel Cafe

If you have any collections of your luxury branded items that are outdated, worn out or are left unused and you would like to sell for CASH, don’t hesitate to bring it to Jewel Cafe for free estimation!

Please bring along any card, receipt, box, or any additional accessories to get a better value from us for your pre-loved bags.

Just like these Hermes bags that was sold to us from our beloved customers:

Contact Us

JEWEL CAFE AEON TAMAN MALURI
Lot F29, 1st Floor, Aeon Taman Maluri Shopping Centre,

Jalan Jejaka, Taman Maluri, Cheras 55100 Kuala Lumpur.
+603-9201 4001

Is there any broken or unwanted jewelry in your jewelry box at home? Lost one side of your earrings or have any old-fashioned jewelry that you no longer use?

Most pawn shops and gold shops will not accept broken jewelry even if you still have the original receipt. So what can you do with your broken or old unwanted jewelry?

You can turn those broken or unwanted jewelry into CASH!

Come sell at Jewel Cafe to get instant cash for your items, plus extra cash rewards when you become a member. 😀

Jewel Cafe follows cash concept and not a pawn shop. We specialize in recycling old unwanted jewelry. If you agree to sell, we will offer cash payment for your items. Feel free to come by for free estimation.

Estimation Process

Your items will be evaluated by our trained staff. Here’s what we will do:

1. Magnet test – To ensure any metal parts of your item. Eg, hooks or clasps.
2. Check for hallmark/stamping – Precious metals will typically come with a hallmark. However, there are some old gold or custom-made jewelry that does not come with a hallmark.
3. Hydrometer machine – Your items will be weighed and check density using our hydrometer machine.

The estimation will take around 10 to 15 minutes (varies with the total number of items).

Items Sold to Us

Jewel Cafe can also accept Geneva gold bar, white gold, and platinum jewelry.

Jewel Cafe Attractive Member Benefits

1. Member card – collect stamps every time you sell your items at Jewel Cafe and redeem up to RM300 CASH bonus
2. Invitation rewards – bring a friend to sell at Jewel Cafe and get rewarded RM100 cash.
3. Cash vouchers – RM130 worth of cash voucher to increase your total price.
4. Free Jewel Cleaning – Jewel Cafe also offers free jewel cleaning exclusively for our members only.

The best part is all our benefits have NO EXPIRY DATE. So you can come at any time, at any of our branches.

You also stand a chance to win extra RM100 when you play our Lucky Draw 😀

Hai semua,

kami di Jewel Cafe berharap anda sentiasa mengamalkan rutin kebersihan yang sepatutnya semasa musim Covid-19 ini. Elakkan kawasan yang sesak dan sentiasalah memakai pelitup muka di kawasan awam. Amalkan rutin membasuh tangan menggunakan sabun atau ‘hand sanitizer’

Kami di Jewel Cafe juga sentiasa mengamalkan SOP yang telah ditetapkan oleh pihak kerajaan. Kami sentiasa mengsanitasi kedai kami setiap hari dan setiap kali selesai setiap transaksi.

Mengapakah jam tangan mewah dijual dengan harga yang tinggi?

Hari ini kami ingin berkongsi beberapa faktor yang menyebabkan jam berjenama mewah dijual pada harga yang tinggi. Seperti yang kita ketahui, jam tangan berjenama seperti Rolex, Omega dan Patek Phillipe mempunyai harga yang tinggi. Ia bukan sahaja di jual pada harga yang tinggi, tetapi sesetengah model juga mempunyai nilai yang tinggi apabila dijual semula.

Diperbuat daripada bahan yang terbaik

Harga sesetengah produk sangat dipengaruhi daripada bahan buatannya. Jika kita lihat daripada setiap bahagian jam, seperti bezel ataupun dial itu sendiri, sekiranya ianya diperbuat daripada bahan yang berkualiti harga sesetengah produk akan menjadi lebih tinggi. Bahan berkualiti ini juga dijadikan tanda aras bagi harga produk tersebut. Sekiranya terdapat bahagian tertentu yang diperbuat daripada berlian atau emas, nilai harganya akan menjadi semakin tinggi.

Walau bagaimanapun, produk yang berkualiti tinggi juga dapat meningkatkan ketahanan jam tersebut. Namun tidak hairanla sekiranya sesetengah daripada kita sanggup untuk mengeluarkan puluhan dan ratusan ribu untuk jam yang dapat bertahan selama berpuluh tahun.

Memerlukan penyelidikan bertahun-tahun untuk menambah baik tahap kualiti pergerakan jam

Jam tangan mewah seperti Frank Muller, Rolex dan Cartier sangat terkenal dengan pergerakan/ engin jam mereka. mereka sentiasa berinovasi untuk menghasilkan jam yang lebih rumit pergerakan/ enjinnya, lebih nipis dan lebih jitu. Semua hasil inovasi ini tidak mudah dan setiap penyelidikan mememerlukan masa selama bertahun-tahun untuk menghasilkan hasil karya yang memberikan impak besar kepada jenama secara globalisasi. Setiap model juga mempunyai fungsi tau ciri-ciri yang tersendiri dan ini adalah salah satu faktor besar mengapakah kebanyakkan pengumpul jam sentiasa berusaha untuk menambah koleksi jam mereka.

Pengeluar jam juga sentiasa mencipta produk yang relevan dengan masa dan penampilan jam tersebut sangat menarik dan bersesuaian dengan acara. Reka bentuk jam juga sangat memainkan peranan sebagai aksesori untuk mepertingkatkan penampilan atau simbol status kepada pemakai.

Kuantiti yang terhad di dalam pasaran

Kebanyakkan barangan berjenama ini mempunyai kuantiti yang sangat terhad di dalam pasaran. Ini adalah kerana penghasilan sesuatu produk itu hanya tertempu kepada kelompok kumpulan elite yang berkemampuan untuk memilikinya.

Selain itu, ia juga memerlukan kepakaran yang tinggi dan ia juga penting untuk menjamin kualitinya. Untuk barangan berjenama, hanya produk yang mencapai tahap kualiti yang tertentu sahaja yang akan dipasarkan dan ini menyebabkan mereka lebih mudah untuk mengawalnya dalam kuantiti yang sedikit. Ini secara tidak langsung menyebabkan pelanggan berasa istimewa apabila dapat memiliki produk yang hanya berkuantiti terhad.

Jewel Cafe Aeon Taman Maluri, Cheras Kuala Lumpur

Kami, Jewel Cafe Taman Maluri terletak di dalam Aeon Taman Maluri, aras 1 dan berdekatan dengan Pejabat Pos. Sekiranya anda mempunyai barangan berjenama lama seperti jam tangan atau beg tangan/wallet, kami sangat menantikan kedatangan anda. Staf profesional kami akan membantu anda sekiranya anda mempunyai sebarang pertanyaan ataupun semasa proses penilaian dilakukan.

Kami juga ada menyediakan makanan ringan daripada Jepun untuk setiap pelanggan. Silalah kunjungi kedai kami dan nikmati pengalaman baru ketika menjual barangan anda kepada kami.

Hello ladies and gentleman,

Today we want to share one of the most precious luxury watch brands which are Cartier brand. Cartier brand not only famous for its timeless watch design and movement but also well known for its history.

The Cartier Watch | History

In 1847, Cartier was founded by Louis-Francois Cartier in Paris and this brand was established in elite society. Starting from 1903, they start to create their first men’s wristwatch. At first, the Cartier watch was created specifically for pilot needs inspired by his close friend, Alberto Santos-Dumont. This distinctive timepiece is known as Santos.

Cartier | Tank Watch

The tank was debuted in 1917. It was inspired by a military tank used in World War I. Cartier Tank Watch can be considered as the first timepiece creation that designed with style and holistic appearance. Compare with the previous timepiece, basically, it designed purposely only to keep watch on.

The Cartier Tank become one of the best seller and it still become an iconic Cartier watch. Since the tank debuted, there are 30 variation of Tank was created from its original design.

Jewel Cafe Taman Maluri, Cheras Kuala Lumpur

We are located inside Aeon Taman Maluri, Cheras Kuala Lumpur. If you have an old and unused Cartier watch and want to sell it, kindly walk into our shop. Our professional staff will assist you and while waiting for the price, you can chill out and enjoy our cozy and tasteful Japanese snacks.

When we think of our closets we think of clothes, watches, shoes, bags; but how often do we think of cash? How much stuff is taking up valuable real estate space in your closet that could be converted to cash?

So if you have any luxury, branded bags or watches, why not take advantage of our free estimation?

An experienced Jewel Cafe staff will professionally evaluate your luxury goods. Our staff will then photograph your items and check current second-hand auction demand from our HQ in Japan, but also our sister companies in Taiwan and Hong Kong. All you have to do is sit back and enjoy our complimentary drinks and snack while you wait. 🙂

What Can We Accept?

Get Bonus Cash with Membership

1. Member card – collect stamps every time you sell your items at Jewel Cafe and redeem up to RM300 CASH bonus
2. Invitation rewards – bring a friend to sell at Jewel Cafe and get rewarded RM100 cash.
3. Cash vouchers – RM130 worth of cash voucher valid only at Jewel Cafe.
4. Free Jewel Cleaning – Jewel Cafe also offers free jewel cleaning exclusively for our members.

The best part is all our benefits have NO EXPIRY DATE. So you can come at any time, at any of our branch.

There is even a lucky draw you can play when you come and sell at Jewel Cafe 🙂

Stay safe and see you soon! 😉

Hello ladies and gentleman,

Today we want to share on something interesting about Prada brand.

Those who love fashion line must be familiar with this luxury brand. Their nylon and saffiano leather product so iconic and eye-catcher.

Here is some history of the Prada brand and their iconic product, Prada Galleria.

Prada Galleria

Prada is one of the famous brands in the luxury fashion line. Whoever loves handbags will familiar with the Prada brand. This iconic and timeless brand was founded in 1913, by Mario Prada. Prada brand was known worldwide for its precise craftsmanship and high-quality product make it one of the favorable brand for many celebrities around the world.

The Galleria Prada was introduced in 2007, and it gets a name from the ” Galleria Vittorio Emanuele II”, which is a place where Miuccia Prada ( Mario Prada grandfather) opens his first store in Milan around 1913. The Galleria Prada was produced in Italy at Prada’s Sandicci factory. Here, all the facilities are dedicated to producing the maximum level of quality and were expertly crafted to make sure it meets compliances with Prada’s quality standards.

The Galleria comes with a Saffiano leather, a type of leather that undergoes a wax coating process wherein the crosshatch print is pressed. This type of leather also known with its water-resistant and its durable character make it one of the Parda bag that worth to invest. With it, incredibly roomy, top handle features and detachable shoulder strap make it perfect for most occasions and events.

Jewel Cafe, Aeon Taman Maluri

We, Jewel Café Aeon Taman Maluri are located inside Aeon Taman Maluri. We can buy back your pre-owned bags and watches and pay by instant cash on the spot. If you have any valuables you are thinking of selling, please feel free to bring them to Jewel Cafe. Our friendly staff will serve you and help you with evaluation.

It Wasn’t Hans

In 1926, the house of “Veuve de Philippe Hüther”, a watch dealer, registered the trademark “The Tudor” for Hans Wilsdorf (also the founder of Rolex). He had only acquired the exclusive usage rights to Tudor.

Rolex’s Little Sister

Tudor is the sister brand of Rolex.

Hans Wilsdorf’s aim of the Tudor brand was to offer more affordable watches whilst preserving the Rolex reputation for quality.

And selling them in the market at a relatively economical price, attracting the majority of watch lovers.

Specializing in the production of luxury watches of similar quality to Rolex but at a lower price.

Early Tudor watches had the Rolex crown logo, shared Rolex parts, and even used Rolex movements.

On some Tudor pieces from this time, the name Rolex can also be found on it. The reason for this is that Rolex has already established itself quite well on the market, and therefore, Tudor could leverage the Rolex name to gain trust and leverage.

However, the later Tudor watches no longer have the crown logo, and switched to the movement produced by ETA under the Swiss Swatch.

In 2015, started to use the self-produced Tudor movement.

The Rose of Tudor Dynasty

In 1936 the brand was fully transferred from the house of “Veuve de Philippe Hüther” to Hans Wilsdorf.

This had resulted in the design of the rose of the TUDOR dynasty. Inscribed within a shield, this logo symbolized the invincible union of strength – the watch’s robustness – with grace – the beauty of its lines.

In 1946, Wilsdorf established ”Montres Tudor S.A. Company”. He wanted to expand the brand and start to establish it so that it could stand on its own legs without leaning on Rolex.

Ladies Included

Ever since the beginning, the company specialized in models for both men and women. So it came to no surprise that the Clair de Rose collection for women became one of the best selling models for ladies when they released in 2011.

In recent years, Tudor watches have become more and more individual, so the number of Tudor fans has gradually increased. Bold yet graceful designs, and affordable prices, Tudor certainly does not live in the shadow of ‘her big sister’ anymore.

Contact Us

Feel free to visit Jewel Cafe to get FREE ESTIMATION for your unused branded watches 🙂

You can find us inside AEON Taman Maluri on 1st Floor. We are located nearby the post office. Feel free to contact us for any questions or if you would like to make an appointment at +603-9201 4001